Keynote Theatre 4

11.00 - 11.30

Harriet Pennant-Williams - Shrewsbury Prison - The Campbell Group

We will look at why putting employees and customer at the forefront of our business has been vital to our success. How we embedded a specific culture that drives all of our employees to deliver first class customer service and this has impacted our business. Looking at the connection between employee engagement and customer experience.

11.45 - 12.15

Lyndsey Westcott - ZOLL Medical

It happens in a split second. A person collapses—the victim of sudden cardiac arrest—and the clock starts ticking in the race to restore a normal rhythm to the heart. Prompt initiation of CPR with early defibrillation can save countless victims’ lives.

12.30 - 13.00

Jonathan Clark - Crealy Theme Park & Resort

An insight into ways you can challenge the supermarkets, takeaways and keep your guests £1 onsite. Taking you through a commercial journey of how you can keep your guest engaged with your commercial offering, increasing your SPH and revenue.

14.00 - 14.30

Klaus Sommer Paulsen - AdventureLAB

2020 and 2021 have proven incredibly challenging for the attractions industry. However, there are ways forward, as the evolution of the sector has been accelerated by the need for adaption and innovation. This scenario presents attractions with possibilities to survive and thrive as sustainable players in the new experience industry landscape. Join this talk for inspiration, insights and discussion on how we can design the future now with principles and methods as those presented in the new book “Integrated Storytelling by Design”.