Luke will discuss the opportunity to diversify your land to create a profitable holiday destination. How to harness innovation and holiday rental trends to maximise your land’s potential and create a successful holiday destination to take advantage of the growing UK staycation market to meet guest expectations of today and the future.
About Luke Hansford
Luke is the Vice President for Business Development for Awaze UK, parent company of Hoseasons and Cottages.com, and brings over 10 years of experience in the holiday property market. In Luke’s current role he spearheads a team of New Business Directors on the strategic growth for the Lodges and Park programme for Hoseasons whilst working closely with new and established operators from greenfield sites to small family run operations and large corporate parks to ensure their businesses maximise their potential. Hoseasons is one of the UK’s leading self-catering accommodation specialists and manages more than 31,000 places to stay in coastal and countryside settings throughout Britain and Europe and accommodates more than 2 million holidaymakers and more than 100,000 pets every year and is part of Awaze - Europe’s leading managed vacation rentals and holiday resorts business.